Sales Monitoring – a Generative AI based solution that assesses sales interactions across all calls. It highlights what influences buying decisions, how customers react during conversations, and where sales opportunities are lost.
Gain visibility into what drives conversions, learn from both successful calls and objections, and support sales training with consistent insights.
The feature is AI Act ready and designed to support organisations preparing for upcoming EU AI Act requirements.
The insights support sales training, messaging improvement, and opportunity analysis. They are not used for individual performance reviews or employment decisions.

Reviewing sales calls manually is time consuming and inconsistent. Sales Monitoring automatically analyses every call, eliminating the need for manual sampling. Sales Managers and Coaches can instantly access structured insights that highlight which agents or sales situations need attention. This allows teams to focus their time on coaching, improving performance, and driving more conversions rather than reviewing a small set of random calls.


Sales Monitoring goes beyond simple success rates. It surfaces the arguments that win deals, identifies common objections by product or segment, and shows how customers respond to different sales approaches. By analysing every sales conversation, sales teams gain a clear view of which techniques and messages resonate, and where adjustments are needed to improve results.
With insights from every call, sales teams can refine sales pitches, adjust objection handling, and update training materials based on real data. Sales Monitoring enables a data-driven approach to improving sales processes, increasing conversion rates, and enhancing the overall customer experience. Continuous feedback from actual sales conversations helps keep the team aligned with customer needs and market trends.
